Google & Meta Ads Management
Google and Meta ads, managed end to end.
Campaign builds, daily monitoring for the first 5 business days, weekly reviews after, monthly strategy calls. Your ad spend goes directly to Google or Meta. We manage the work, not your money.
Prerequisite
Paid traffic clients complete a streamlined £150 ad-readiness check (tracking setup, landing page review, campaign baseline) instead of the full £250 audit. This protects your ad spend before we go live.
Ad management bands
- Up to £3k ad spend£600/month management
- £3k–£7k ad spend£900/month management
- £7k+ ad spend£1,500/month management
Ad spend is paid directly to Google or Meta, not to us.
Who it is for
Businesses ready to buy traffic. You are confident your website converts (or willing to fix that first), you have at least £400/month of ad budget, and you want someone running the campaigns who will show you what is working, not bury it in dashboards.
What you get
Every month, end to end
- Campaign setup and ongoing management
- Weekly performance review and bid adjustments
- Monthly strategy call
- Quarterly creative refresh
- Call tracking setup and management (£45/month at cost)
What happens, by month
The first three months, honestly
Month 01
Access, tracking, first builds
Ad-readiness check completed first (£150). Account access set up (Google Ads, Meta Business Manager, Google Analytics). Conversion tracking and call tracking installed and tested. First campaigns built and launched, usually a single-keyword or single-product test campaign rather than a full rollout.
Month 02
Live, watched, adjusted
Campaigns live. After the first 5 business days, monitoring moves to weekly cadence. First bid adjustments based on early data. We add or pause keywords and audiences based on what is converting. Weekly performance review reports start.
Month 03
First strategy call, real data
First full monthly strategy call with you, using a full month of data. Targeting adjusted based on which audiences are actually converting. Quarterly creative refresh planned. Cost per lead baseline established.
Common questions
About this tier
Why is the £150 ad-readiness check a prerequisite?
Paid ads amplify what is on your site. If your landing pages or tracking are broken, you waste money. The ad-readiness check (tracking setup, landing page review, campaign baseline) catches that before we spend a penny.
What is the minimum ad budget?
£400/month, paid directly to Google or Meta. Below that we cannot generate enough data to optimise. You would be paying us to manage almost nothing.
Do you charge a percentage of ad spend?
No. £600 flat. Your bill is predictable whether you spend £400 or £4,000.
Who owns the ad accounts?
You do. We work inside your accounts. If you ever leave, the accounts and all their history stay with you.